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Legal

Cookie Policy

Last reviewed: January 1, 2026

Last updated: February 2, 2023

01

Introduction and Scope

This Cookie Policy (the "Policy") explains how CallBack LLC ("CallBack," "we," "us," or "our") uses cookies and similar technologies to recognize you when you visit our website at callbackcrm.com ("Website"). It explains what these technologies are and why we use them, as well as your rights to control our use of them. In some cases, we may use cookies to collect Personal Information (as defined in our Privacy Policy) or information that becomes Personal Information if we combine it with other information.

We use cookies to allow the Website to operate, to increase its functionality and efficiency, to analyze how you use it so that we can improve it, to tailor the content and information that we display to you, to provide you with targeted advertisements, and fulfill other legitimate purposes as described below.

02

Cookies and Other Tracking Technologies

A cookie is a small text file stored on your device (computer, phone, tablet, etc.) that contains information about your browser and online activity. This information often consists of a string of numbers and letters that uniquely identifies your device. We may also use local storage to improve your experience with our Website, for example, by enabling features, remembering your preferences and speeding up our Website functionality.

Our Website may also employ a software technology called clear GIFs (a.k.a. web beacons) that helps us better manage content on our Website by providing insight into which content is most effective. Clear GIFs are tiny graphics with a unique identifier, similar in function to cookies, that are used to track the online movements of Website users. We may also use local shared objects, pixels, or other similar tracking technologies, such as mobile advertising IDs and tags for similar purposes as described in this Policy.

03

Types of Cookies

We use session and persistent cookies on our Website. Session cookies are deleted or removed when you close your browser. Persistent cookies may remain on your device after you close your browser, but they have an expiration date.

Some of the cookies placed on your device through our Website are first-party cookies, meaning they are placed directly by us. Others are third-party cookies, meaning they are placed on your device through our Website by third parties, such as Google.

04

How We Use Cookies on Our Website

Strictly Necessary Cookies

The following cookies are necessary for our Website to function, and cannot be turned off. You may still be able to set your browser to block or alert you about some of these cookies, but if you block these cookies, some parts of our Website will not work.

OwnerProviderPurposeDuration
CallBackCallBack (first-party)Session management cookies to verify cookie session data integrity and track unique sessions.Session
CallBackCallBack (first-party)Cookies to store a user's cookie preferences.Up to one year
CallBackCallBack (first-party)Cookies for internal business purposes like supporting contractual business relationships and storing a user's privacy preferences.Up to one year
CloudflareCloudflare.comCookies to manage bots and authenticate users and trusted web traffic. Session
GoogleGoogle.comreCAPTCHA cookies for providing risk analysis.6 months

Performance Cookies

The following cookies allow us, among other things, to count Website visits and traffic sources so that we can measure and improve the performance of our Website.

OwnerProviderPurposeDuration
CallBackCallBack (first-party)Cookies to track, report and analyze session details and website interactions.Up to one year
Google AnalyticsGoogle.comCookies to provide statistical data on how a visitor uses the website and to limit the amount of data recorded on high traffic volume websites.Up to one year
LeadConnectorLeadConnectorCookies to manage affiliate links and split testing of the website. Up to one year

Functional Tracking Technologies

The following cookies enable the Website to provide enhanced functionality and personalization. They may be used by us or by third-party providers whose services we have added to our pages.

OwnerProviderPurposeDuration
CallBackCallBack (first-party)Cookies to facilitate transactions on the checkout page.Thirteen days
LinkedInlinkedin.comCookies for content sharing buttons.One year

Marketing Cookies

Marketing cookies may be used on our Website by our advertising partners to collect data about your online activity, such as your visits to our Website, the pages you have visited, and the links you have followed. They are used by our advertising partners to build a profile of your interests and show you relevant advertisements on our Website as well as other sites. We and third parties also use social media cookies to show you ads and content based on your social media profiles and activity on our Website.

OwnerProviderPurposeDuration
FacebookFacebook.comCookies to deliver advertisement products such as ad measurement and retargeting.Two months
GoogleGoogle.comCookies to profile interests of web users and sell advertising space, as well as to measure advertising performance.Six months
YouTubeYoutube.comCookies to support video viewing and to display targeted advertising. Up to five months
05

Managing Cookies

At this time, you can manage or disable cookies through your browser settings. Most browsers allow you to view, delete, or block cookies and to set preferences for certain websites. Please note, however, that if you reject certain cookies, you may not be able to access and use all of the features on our Website.

For more information on how to manage cookies in your browser, please visit your browser's help documentation:

You may also control your online behavioral advertising preferences and opt out from having your data processed by certain marketing companies by visiting youronlinechoices.com and optout.aboutads.info. Please note that the opt-out preferences that you set using these tools may be nullified if you delete your cookies after setting them.

06

Changes to This Policy

If we make any material change to this Policy, we will post the revised Policy to our Website and update the "Last Updated" date above to reflect the date on which the new Policy became effective.

07

Contact Us

If you have any questions about this Policy, please contact us at: