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Built exclusively for insurance professionals

Close MorePolicies.Work Half the Hours.

CallBack is the AI-powered CRM built exclusively for life, health, and P&C insurance agents. Automate follow-up, manage every lead, and close more policies — without adding headcount.

Risk free access  ·  14-day free trial  ·  Cancel anytime

5,600+
Active Agents
12.2M
Leads Managed
94%
Retention Rate
//Life Insurance Agents
//Health Insurance Brokers
//P&C Agencies
//IMO / FMO Networks
//Independent Producers
//Multi-Line Agencies
//Medicare Specialists
//Final Expense Agents
//Life Insurance Agents
//Health Insurance Brokers
//P&C Agencies
//IMO / FMO Networks
//Independent Producers
//Multi-Line Agencies
//Medicare Specialists
//Final Expense Agents
The Problem

Your Follow-Up Process
Is Leaking Revenue.

The average insurance agent loses 73% of their leads to slow response times and inconsistent follow-up. While you're manually texting prospects, your competitor's automation already closed the deal.

Slow Response Kills Deals

Leads go cold in under 5 minutes. Manual follow-up means you're always a step behind the agent who automated.

Scattered Tools, Zero Visibility

Spreadsheets, sticky notes, three different apps — none of them talk to each other. You're managing chaos, not a pipeline.

No System = No Scale

Adding leads without a system just means more chaos. You hit a wall at 50 prospects and burn out trying to manage manually.

AI Automation

Your AI Producer
That Never Sleeps.

CallBack's AI engine monitors every lead in your pipeline and fires personalized follow-up at exactly the right moment — via SMS, email, or voicemail drop — without you lifting a finger.

  • Responds to new leads within 60 seconds, 24/7
  • Follows TCPA compliant hours for marketing outreach
  • Personalizes every message using lead data from your CRM
  • Knows when to hand off to you and when to keep nurturing
  • Works across SMS, email, WhatsApp, voicemail drop, and social DMs
Explore AI Features
REAL AI CONVERSATIONS · REAL LEADS
ACTIVE
Next follow-up in 48h if no replyResponse rate: 61%

Names have been changed to protect client and agent privacy. No other information has been altered.

INSURANCE PIPELINE
New2
J. Rivera
Term Life 20yr
$1.2M
T. Brooks
Health ACA
$340/mo
Quote1
M. Chen
Final Expense
$25k
App2
S. Patel
Medicare Supp.
$180/mo
R. Scott
P&C Home
$1,800/yr
Bound1
K. Williams
Term Life 30yr
$750k
Pipeline CRM

Track Every Prospect
From Quote to Policy.

Built for how insurance agents actually sell. Track life, health, and P&C prospects through custom pipelines designed for your products — not generic sales stages.

  • Custom stages for life, health, Medicare, and P&C products
  • Automatic lead scoring based on engagement and activity
  • One-click contact log, notes, and task assignment
  • Round-robin lead routing for agencies with multiple producers
See Pipeline Features
Social Proof

Agents That Switched
Never Went Back.

Pricing

Simple, Transparent Pricing.
No Surprises.

Two simple plans built for independent agents and growing teams. Custom pricing for IMOs, FMOs, and agency networks.

Professional
Most Popular
Best for independent agents and small teams
$127
$97
 /month
  • 14-day free trial · no long-term contracts
  • Full suite of CallBack features included*
  • Unlimited team members
  • Unlimited insurance contacts
  • Multi-product pipelines — Life, Health, Medicare, P&C
  • A2P-10DLC handled — verified compliant SMS
  • Automated review & referral engine
Compared to other CRM providers
Start Free Trial

*Platform access includes all core features. SMS, email, and AI usage billed at wholesale rates. See full pricing breakdown.

Enterprise
For large organizations, IMOs, FMOs, and Agency Owners

Contact Sales

for Custom IMO/FMO Pricing

Scalable Discounts Available

  • Hierarchical permissions & agent access controls
  • Gray-label options**
  • Scalable account discounts
  • Automated lead routing & round robin distribution
Contact Sales
**Gray Label dependent on number of accounts. Contact our sales team to learn more.
FAQ

Common Questions,
Straight Answers.

Everything you need to know before you get started.

Still have questions? Book a one-on-one demo and we'll walk you through everything.

Get Started

The AI CRM Built for
Insurance Agents.

Join 5,600+ Life, Health, Medicare, and P&C agents, agencies, and IMO networks who use CallBack to automate follow-up, manage their pipeline, and close more policies — without adding headcount.

Risk free access  ·  14-day free trial  ·  Cancel anytime